Session 1: UK and Asia
60 minutes · Zoom · Free
UK (GMT)Mon, Nov 23rd · 9:00am
DubaiMon, Nov 23rd · 1:00pm
Singapore, Bali, ManilaMon, Nov 23rd · 5:00pm
SydneyMon, Nov 23rd · 8:00pm
The world doesn't need more influencers. It needs more Impactors.
Let's build your brand. Together.
10 weeks of self-paced learning on the One Earth platform, including 5 live classroom sessions with Linzi.
Linzi usually teaches this methodology in person, at live events. This is a rare chance to work with her online.
Enrolment closes Sunday, November 29th
Ready to start?
TURN YOUR PROFILE INTO AN ASSET (PERSONAL DNA)
- 10 weeks · 5 live sessions with Linzi
- Starts Monday, November 30th
- £1,250 GBP (approx. US$1,680)
- 30 seats only
Not sure yet?
Free live taster
- Session 1: Monday, November 23rd (UK and Asia)
- Session 2: Monday, November 23rd (US) | Tuesday, November 24th (Asia)
- Free
Linzi introducing Turning Your Profile Into An Asset (Personal DNA)
30+ years
building famous brands, businesses and the people behind them
5,300+
businesses worldwide impacted by Linzi's growth methodology
22+
countries where Linzi has spoken and taught
120+
keynotes on brand and purpose
Linzi is looking for the Impactors.
The entrepreneurs, business leaders, changemakers and visionaries ready to lead their businesses, industries, causes and global brands into a new era of business and trade.
People who have spent years creating value for others, and are now ready to build that same value around their own name.
You don't need to be famous or have thousands of followers. You need to understand the value you bring, the position you want to own and how to use your voice to lead something that matters.
If you're ready to become known for something that matters, you may be exactly who Linzi is looking for.
Pull. Not push.
We're living in a world overwhelmed by information, fake news and endless content. For decades, brands pushed their message into the market. Earning attention and trust has never been harder.
People want to know who's behind a business and what they stand for. When they recognise your expertise and trust your reputation, customers, partners and opportunities start to seek you out.
The human behind the brand is becoming one of its most valuable assets.
Bring your business. Leave with your brand.
- 01Identify the value you bring
- 02Develop your brand story
- 03Define what you want to become known for
- 04Build the foundations of your reputation and influence
Your 10 weeks
Self-paced from day one, with Linzi in the room at key moments along the way.
November 30th
Orientation with Linzi and the One Earth team, Monday, November 30th. Find your way around the portal, access your resources and get started.
Week 1 - December 7th
Live with LinziLive with Linzi, Wednesday, December 9th
Week 2 - December 14th
Self-paced week. Work through the lessons and exercises in your own time.
December 21st - January 3rd
CHRISTMAS BREAK
Downtime to digest. A little homework alongside the turkey.
Week 3 - January 4th
Self-paced week. Work through the lessons and exercises in your own time.
Week 4 - January 11th
Live with LinziLive with Linzi, Wednesday, January 13th
Week 5 - January 18th
Self-paced week. Work through the lessons and exercises in your own time.
Week 6 - January 25th
Live with LinziLive with Linzi, Wednesday, January 27th
Week 7 - February 1st
Self-paced week. Work through the lessons and exercises in your own time.
Week 8 - February 8th
Live with LinziLive with Linzi, Wednesday, February 10th
Week 9 - February 15th
Self-paced week. Work through the lessons and exercises in your own time.
Week 10 - February 22nd
Live with LinziLive with Linzi, Wednesday, February 24th (final session)
Your Brand. Your Influence. Your Legacy.
01
Your Brand
Build recognition and commercial value.
02
Your Influence
Become a voice and lead change.
03
Your Legacy
Make a lasting contribution.
FREE LIVE SESSION
Not sure yet? Step into the classroom first.
Join Linzi for a free live taster of the Personal DNA methodology. Experience how she teaches, ask your questions and see if you're an Impactor.
What is the taster?
A free live drop-in with Linzi. Find out what it means to become an Impactor, what that could look like for you, and how to turn your profile into an asset. Bring your questions.
Session 2: US and Asia
60 minutes · Zoom · Free
New York (ET)Mon, Nov 23rd · 8:00pm
Los Angeles (PT)Mon, Nov 23rd · 5:00pm
Singapore, Bali, ManilaTue, Nov 24th · 9:00am
SydneyTue, Nov 24th · 12:00pm
Register free for the taster, or to hear more about joining the classroom. Privacy policy
Over 30 years building brands. Now it's your turn.
Globally recognised brand builder, entrepreneur, international speaker and author of Brand Famous. Linzi started building businesses at 18.
She has worked with celebrities, entrepreneurs, CEOs and senior executives, built famous high-street brands, taken businesses through to IPO, and taught her methodologies through the London Stock Exchange and the London Mayor's Office.
For Linzi, building a brand has always been about more than becoming known. It's about what you want to be known for, how you use that recognition and the legacy you leave.
What leaders say about working with Linzi
“You didn't just support me. You helped me understand my own story. You helped me translate conviction into clarity, and clarity into brand.”
“You didn't just shape business architecture. You helped me shape identity.”
“Purpose and profit are not opposites. They are partners. And you helped me see that I could build without compromising who I am.”
“We've been so lucky to have Linzi Boyd in Denver to help our underwriting partners, and RMPM, learn to build brand-led, purpose-driven businesses. I've learned so much and can't wait to put it all into action to help co-architect a new system of conscious media that facilitates friendship and belonging.”
“When I met Linzi, and I saw how she did her work, and how different it was compared to the old 20th century thinking… that really resonated well with me.”
“It's been reverse engineered. Now you're making a business out of something that you love doing rather than the other way around.”
“Linzi said, ‘some of your key partners, you already got them.’… About three months later, she was exactly spot on.”
Dutton Gregory's Personal Brand Campaign- The People Behind The Difference
Read the case studyLinzi's work and appearances
- London Mayor's Office
- UN Global Compact
- COP27
- London Stock Exchange
- Brandfest
- Reflect Festival
Questions
How do I know this is for me?
If you're an entrepreneur, business leader, changemaker or visionary who has spent years creating value for others, and you're ready to build that value around your own name, this is for you. You don't need a big following. You need to be ready to decide what you want to be known for.
What happens at the taster?
You'll leave knowing what it means to become an Impactor, what that could look like for you and your business, and how to start turning your profile into an asset. It's 60 minutes, live with Linzi on Zoom, and you'll experience the Personal DNA methodology first-hand and get your questions answered. Choose the session that suits you best: Session 1, UK and Asia: Monday, November 23rd, 9:00am UK / 5:00pm Singapore, Bali, Manila / 8:00pm Sydney Session 2, US and Asia: Monday, November 23rd, 8:00pm New York / 5:00pm Los Angeles (Tuesday, November 24th, 9:00am Singapore, Bali, Manila / 12:00pm Sydney)
What will I walk away with?
Clarity on the value your personal brand holds for your business, and how to use it to drive your next cycle of growth. You'll know exactly what you want to be known for. You'll have a brand story you can tell with confidence. And you'll have the foundations of a reputation that brings opportunities to you: new clients, partners, speaking invitations and channels you're not reaching today. Your profile stops being a page about you and starts working as an asset for your business. More reach, more trust, and a clear position as the expert in your industry.
Can I pay in instalments?
Yes. Pay in full or in three monthly payments. Choose your option at checkout.
How does the programme work?
Work through lessons and exercises in your own time, with orientation and five live classroom sessions to develop your brand with Linzi.
When does it start?
Orientation is on Monday, November 30th, 2026. Your first live class with Linzi is on Wednesday, December 9th. Enrolment closes November 29th.
What if I can't make a live session?
That's OK. Life and business don't pause for a timetable. Every live session is recorded and added to your classroom. Miss one, and you can catch up in your own time. Want to revisit a section or a conversation that sparked something? It's there whenever you need it.
What about Christmas?
We've built in a Christmas break from December 21st to January 3rd. Downtime to digest, with a little homework alongside the turkey.
How much does it cost?
£1,250 GBP (approx. US$1,680) for the full 10 weeks.
Do I need a big following?
No. You don't need to be famous or have thousands of followers. You need to understand the value you bring, the position you want to own and how to use your voice.
Why are seats limited?
We cap the classroom at 30 so Linzi can work directly with every participant.
The Impactors · TURN YOUR PROFILE INTO AN ASSET (PERSONAL DNA)
Let's build your brand. Together.
30 seats. The only classroom run this way this year. Enrolment closes November 29th.
- Starts: Monday, November 30th, 2026
- Format: 10 weeks of self-paced learning on the One Earth platform, including 5 live classroom sessions with Linzi.
£1,250 GBP (approx. US$1,680)
For every 10 people who join, we fund a place for someone who couldn't otherwise attend.
Give it as a gift. Buy a place for someone this Christmas. Gift a seat (opens in a new tab)